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Olympic Park

Print ad · 2017 · Copywriting · Concept

The deadline

Three hours to make a print ad for the Olympic Park inauguration in Paraguay, tied to Coca-Cola's campaign that year, "Sentí el Sabor".

The ideaThe Olympics aren't about watching. Being part of something bigger has its own taste.

The line"Being part of this achievement has a unique flavor."

My roleConcept and copy.

Translation

Being part of this achievement has a unique flavor

Olympic Park Inauguration